Archive for the ‘Advertising’ Category

May
09

AdWords+Analytics Seminars You Should Attend

Vivian Leung, from the Inside AdWords crew, put out a memo recently about new dates being offered for AdWords and ...

Apr
24

Stalking People with AdWords

Stalking people is a fact that will never go away. Stalking Amanda Camp, that's something that can come or ...

Apr
15

Good People Still Exist

Late last week, a question was brought up in the Google AdSense Group. Can I sign up for only PSAs? That seems ...

Mar
26

Requesting Duplicate AdSense PINs

AdSense requires all new publishers to verify their account by receiving a PIN after reaching $10 of revenue. So ...

Mar
15

Google to Launch Hosted Ad Manager

A few days ago, Google announced that they will be offering a hosted ad manager. Something to note specifically is this ...

Feb
20

OpenAds is Now OpenX

OpenAds is a project/product that I've been actively using/involved with for a number of years. It first started out ...

Jan
31

Google Hosts Online Advertising Meetup

Earlier this week on Monday, I attended an advertising meetup that was being hosted at Google NYC. A lot ...

Jan
23

Rumors of Google to Buy The New York Times

John Ellis brings up the rumor (or potential rumor) of Google acquiring The New York Times. What's in it for Google? ...

Jan
23

Float AdSense? No Way! …says Google

Google's AdSensePro, Jordan, has confirmed that Google's official policy is "no, you may not float AdSense units." Check out the full ...

Jan
14

Google Seeks to Capture Mobile Market

Google released the iPhone interface for Google Apps products. "During Christmas (when nobody was at work!) iPhone browsing numbers ...

Dec
21

You Blog, Google Listens

"Two fixes just went live, before we sign off for a brief holiday break: Unregistered commenters can once again provide an ...

Dec
17

Google Supports iPhone Unlocking

I have discussed Google and Apple's mutual love for each other already, but this one comes as, well, only a ...

Dec
05

Wonky AdWords Ads in Gmail

I've been getting some wonky ads here and there within Gmail. I know it's a character set issue, but ...

Nov
28

AdSense on Facebook?

As Eric points out on VentureBeat.com, Google is trying to be sneaky and get a piece of the action here. The ...

Nov
28

New AdSense Resources

Google AdSense has launched a new tab in their interface. The "Resources" tab which will provide access for publishers ...

Nov
27

Google Walks the Plank

The following article is an anti-AdSense publication produced by Google Inside. As of November 15th, Google changed their AdSense "Click Area" ...

Nov
16

Google AdSense Creator Leaves Google

Tamar at SERoundTable rallies up some data about the AdSense creator. Here are some direct links from the article, CNN Gokul Rajaram -- ...

Nov
09

Google to Push In-Game Advertising by Year’s End

Reported on Thursday, Google will be launching their in-game advertising efforts by the end of the month. Google is ...

Nov
06

Bring Out Your Dead…Bring Out Your Dead Links

Old school Link spamming building is dead. You can no longer simply put up completely irrelevant links and hope ...

Oct
24

Google Abuses Nofollow

Back in 2005 when nofollow was introduced and widely adopted, we did not know the future effects it would have ...

Oct
22

Matt Cutts Doesn’t Respond to E-mail Anymore

So there have still been some things on my mind about paid links and that whole situation. I thought, "what ...

Sep
27

Google Acquires Mobile Social Network Zingku

Google already has plans to launch their own mobile phone [service] in the near future so this is exactly what ...

Sep
18

Google AdSense for Mobile

The Google AdSense Team has announced the new AdSense for Mobile market. As part of our ongoing efforts to develop new ...

Sep
17

SalesForce’s Adam Gross on Google Custom Search

Google's Enterprise edition is not frequented very much in the blogosphere primarily because it's on a much higher level of ...

Sep
14

Who’s Using My AdSense Publisher ID?

With the recent feature release of "allowed" and "disallowed" sites within an AdSense account, it also came with the feature ...

Sep
13

AdSense URL Whitelist Now Available!

Since the start of AdSense there has been a huge issue with people "stealing" the ad code and putting it ...

Sep
12

New AdSense API Guidelines and Limitations

Google has recently released a set of new guidelines for the AdSense API. The new rules will go into ...

Aug
03

AdWords Editor 4.0 for Windows Released

The Google AdWords Editor for Windows has been a great tool for AdWords advertisers ever since it was created. ...

Jul
26

Google Loses Digg.com to Microsoft

Recently reported on Wired Blog, Digg.com has turned over its advertising needs to Microsoft away from Google. The announcement ...

Jul
25

July Top Paying Keywords

Here is a small list of some top paying keywords for AdSense right now. Structured settlement Mesothelioma Acne Life Insurance Death Insurance Bextra Asbestos Car Insurance Dental Plans Private Jets Debt ...

Jul
19

Google Announces Q2 2007 Results

Google has released their Q2 results. See below for the full details.

Jul
19

Google Advertising Invite for $1,000

Google is starting to make the long-awaited push for newspaper advertising now. The last time we saw activity of their newspaper ...

Jul
05

AdSense Referrals 2.0

Browsing around DigitalPoint again, I noticed someone pointed out an AdSense Referral 2.0 feature. After browsing around the AdSense interface a ...

Jul
03

Credit Card Aliases for Google Checkout … to come?

I have been using Google Checkout more and more recently -- with good reason -- as it's made my life ...

Jun
13

New AdSense Spider Authentication

The AdSense team has done it again and now lets publishers have the ability to let the AdSense spiders into ...

Jun
02

Google Officially Acquires FeedBurner

As previously rumored around the mill, Google has officially announced that they are acquiring FeedBurner. Google has even posted ...

May
20

Microsoft Attempts the Market with aQuantive

Microsoft recently announced that they are moving forward with the acquisition of aQuantive for USD$6.0 billion. Microsoft is feeling ...

Apr
24

AdSense Redesigns the Login Page

As I was visiting the AdSense page today to go check my stats, I noticed they improved the page design ...

Apr
20

What Grinds My Gears? Poor AdSense Tracking for Publishers

Something that's really bothered me over the past year or so is that there isn't sufficient support for AdSense tracking. ...

Apr
17

Google Announces Partnertship with Clear Channel

As part of Google’s effort to better market their recently acquired dMarc advertising and put it to good use, Google ...

Apr
15

AdSense Officially Changes ‘Ads by Google’

Google has officially changed their Ads by Google logo for the text ads of AdSense. The Google AdSense team has been ...

Apr
09

AdSense Optimization Reports

Not too long ago I noticed that I had an AdSense Optimization report in my account. So I clicked ...

Apr
01

Google looks at Buying DoubleClick Inc.

Internet advertising, a world that is becoming old but still relevant just became a little more relevant for everyone. ...

Mar
27

Google to take on Monster.com in the Job Search Industry

Google is slowly but surely taking the steps to integrate Google Base into Google Search as a means to filter ...

Mar
21

Google AdWords Launches Pay-Per-Action (Beta)

Google AdWords up until now has been purely Pay-Per-Click (PPC) and Pay-Per-Thousand (CPM). The Google AdWords team has broke ...

Mar
16

Radio Advertising Moves Forward

The Google AdWords team has been moving forward with their beta testing of Audio Ads inside Google AdWords. They ...

Mar
15

Communication. Collaboration. No hassles.

I just received an e-mail about seminars for Google Apps to learn more about the product. I think it's ...

Mar
11

Google Signs Deal with Friendster

Hoping to finally become profitable, online social-networking pioneer Friendster Inc. is joining the crowd of Web sites that rely on ...

Mar
11

Google Maps Feature Request Roundup - March 11th, 2007

Here is a quick roundup for feature requests that people have come up with. Google Maps Access to traffic data Optional font sizes ...

Mar
06

AuctionAds.com Launches

AuctionAds.com is a new advertising system which shows advertisements related to eBay auctions. It advertises specific to the keywords ...

Mar
05

Valve with In-Game Advertising

Today there was an update for Counter-Strike. (yeah I know, "dang jonathan, you STILL play that game?") Yes, I ...

Mar
01

AdSense Banners Encourage Clicking

The AdWords team just released some news about click-fraud protection utilities that will be in place, but at the same ...

Mar
01

Google to Offer Click-fraud Protection

Beginning next month, Google plans to give advertisers the ability to prevent their pay-per-click ads from being shown to competitors ...

Feb
28

Google in Hot Water with Korea for Fair Trade Pact

Google has been hit with an alleged violation of the Korea Fair Trade Pact ("KFTC"). The unnamed web company ...

Feb
28

NBA Partners with Google

Under the partnership, the NBA is also working with YouTube parent Google to test the distribution of syndicated NBA video ...

Feb
28

Search Engines Rights to the First Ammendment

Search engine decisions to reject ads is protected by 47 USC 230(c)(2) as a legitimate decision to filter "otherwise objectionable" ...

Feb
28

Google Investing in National TV Sales

In this role, you will be building a world-class national TV advertising sales team and lead the effort to both ...

Feb
26

Google and Yahoo! Face a Little Competition

Google and Yahoo! are the two premiere companies right now that are duking it out over who's in charge of ...

Feb
24

Privately Labeled AdWords

A privately labeled AdWords platform to run as your own. An interesting thought that Philip brought up in his ...

Feb
21

AdSense API

I was snooping around Google a few minutes ago and noticed something huge in the search results: An AdSense API. ...

Feb
18

My 2007 Google Wishlist

There are a lot of enhancements and feature-requests that I want from Google still, so here's my list. Google Maps (I ...

Feb
15

Hold up Those Keywords for Everyone to See

From within the Ad Group view, you can pause an individual keyword, ad, or site at any time. These items ...

Feb
15

AdSense Spam in E-mails

From: Google Maps Date: Feb 15, 2007 2:21 PM Subject: Have you downloaded Google Pack yet? Best Download Out. To: xxxxxx@gmail.com Jon, ...

Feb
15

AdSense Tips: Size Matters

Does size matter when setting up AdSense units? The size more certainly does matter. Not too long ago I was ...

Feb
15

Google Accused of Being a Pirate

America's biggest media companies have accused Google of knowingly encouraging copyright theft by suggesting to illegal movie download sites that ...

Feb
15

CPC Site-Targeting Beta

Well it's about time. The AdWords team has released an update that they are beta testing a new program ...

Feb
12

AdSense Inquiry: google_ad_region

Question: What does google_ad_region = 'test'; actually do? AdSense Support Response: At this time, we are not able to disclose further ...

Feb
12

New Referral Bonuses

AdSense Referrals: When a publisher who signed up for Google AdSense through your referral earns their first $5 within 180 days ...

Feb
07

Yahoo! is Weak

Yahoo! seems to be a little behind on the times for search and advertising, but wait, they're trying to get ...

Feb
06

Reflecting on the Future of Google

As I touched on in 2006 last July, I mentioned the future of Google and what it looks like. ...

Feb
04

Google’s Superbowl Ad

Yeah, for a second I would want to know what they did for advertising too. But in all reality, ...

Feb
02

AdSense Referrals Step it Up

Have you noticed many $5 AdSense or AdWords referral popping up on your AdSense reports yesterday? Don't worry, you aren't ...

Feb
02

Checkout the Analytics Integration

Merchants are able to track their Checkout orders through Google Analytics now. This was released not too long ago, ...

Jan
31

Google Music Ads

SAN FRANCISCO (Reuters) - Google Inc. said on Monday it would expand testing of its much-anticipated video advertising system by ...

Jan
27

AdSense Channel Ad Placement

This is a follow-up from my earlier article about brand advertising. Google released (not sure when) a new channel ...

Jan
26

AdSense Brand Advertising

So I received an e-mail from the AdSense team last night. This is part of what I got. After a ...

Jan
15

Time to Google Friendster

Google is becoming the unchallenged leading providing in content ads on the web. With Google's not too long ago ...

Jan
09

Sign-up for Your AdWords Seminar Pass Today

As I've mentioned in previous posts, I attended an AdWords Seminar in October 2006. It was a great success ...

Jan
09

AdSense is Down

AdSense had been really slow for me this morning and now this appeared when I tried to navigate around: The Google ...

Jan
05

Checkout for a $10 Bonus

Google is still trying to push Checkout on consumers. Let's do a little recap of how Checkout is actually ...

Dec
31

Google’s 2006 Wrap Up

Here are a few things from Google that are part of the 2006 wrap up. Top non-Google referrers and most influencial ...

Dec
23

How to Use the Content Network

AdWords is an amazing platform that lets advertisers have the world's power at their very fingertips. But with that ...

Dec
22

Why Google is Advertising AdSense so Much

In the past few weeks, I've noticed that AdSense has been advertising itself quite a bit more than it normally ...

Dec
19

AdWords Website Optimizer

I was recently invited to take part in the AdWords Website Optimizer tool. This tool is still in beta, ...

Dec
18

AdSense Image Placement Policy Clarification

For the past 6 months or year, there has been a lot of hype to using images next to ads ...

Dec
15

New AdSense Payment Layout

There is a new layout to the AdSense payment page. Take a look below to see the specifics of ...

Dec
12

Yahoo! Rolls Out the “Panama Project”

Yahoo is in the process of rolling out several changes, known collectively by the code name "Project Panama," which will ...

Dec
12

AdSense Team Adds Four New Languages

Yesterday, the AdSense team release four new languages for publishers. Croatian Czech Slovak Traditional Chinese As a friendly note for everyone, "...it can take up ...

Dec
11

AdWords and Firefox Not Mixing

As I was viewing my AdWords account, I decided to roll my mouse over one of the buttons which was ...

Dec
11

Google Branded IE7

Google is making an effort to push IE7 out to users. As seen below in the screenshot, they are ...

Dec
11

Ads by Gooooooogle or just by Google?

I saw some threads around the forums and decided to take another look at it. I looked around at ...

Dec
09

Blank AdSense?

I just logged into my AdSense account and found that the page was blank....anyone else getting this?

Dec
07

AdWords Landing Pages Hosted by Google

Yesterday, AdWords released a new feature which will allow local businesses to have a landing page even if they don't ...

Dec
06

Blogrolling the Blog with the Washington Post

There's a new platform coming out that is being produced by the Washington Post (washingtonpost.com). It's not a revolutionary ...

Dec
06

No Checkout Fees Through 2007

As you may know, for every $1 you spend on AdWords, you can process $10 of Google Checkout sales for ...

Dec
01

Some Success, Some Failure

Google has a huge list of products on the market right now which are utilized everyday by people. Some ...

Dec
01

SanFran Opts for WiFi

San Francisco, Google, and Earthlink have all joined forces to create what quite possibly could be the largest wireless network ...

Nov
30

Google Audio Ads

As I was looking through my account services again, I noticed a new one. Audio Ads. I went ...

Nov
29

Google Display Advertising Network

John Chow was invited to join the Google Display Advertising Network in September. This is a new -- but ...

Nov
26

Multiple Channels for AdSense

Something I never noticed before is that you can have multiple channels for a single ad group. I don't know how ...

Nov
21

Google Hits the Mark: 500

Google stock as seen above has officially hit 500 and actually went over. Yahoo and Microsoft aren't doing nearly ...

Nov
19

Google to buy Digg Inc.

Mentioned on a DigitalPoint thread, will Google end up buying Digg Inc.? There is no backing of this at ...

Nov
15

Google API Madness

Google has an amazing network of products. Products including AdWords, AdSense, Analytics, Webmaster Central, Google Maps, Google Images, Google ...

Nov
14

The Future of Advertising: Chat-enabled Ads

IBM and Intel have been running a new type of marketing campaign in the past few months -- with chat-enabled ...

Nov
12

Google Domain Trademarking

Cristian wrote a good article about this so I'll dig a bit more into it. Google is a very exclusive domain ...

Nov
06

Google Experiments with Newspaper Ad Sales

Monday, Google (GOOG) begins testing a new program that lets Google's customers buy ads in more than 50 top newspapers, ...

Nov
03

AdSense.com Now Owned by Google

AdSense.com has been owned by an advertising consulting agency for quite some time. The company, AdSense, owned the domain ...

Oct
31

Google Analytics API

Yeah right, I wish it was out. But I was thinking about some SEO software and how it might ...

Oct
30

Analytics and AdSense Suggestions

As I'm re-reading over the forum discussion so far, there have been some great suggestions. Here's a few to ...

Oct
30

AdSense + Analytics Feedback

So I attended the eComXpo last week and I talked to a couple Google reps about Analytics and AdSense. ...

Oct
27

AdWords Seminars Are Back!

AdWords has released a lot of new dates for AdWords seminars. I attended one last month and I thoroughly ...

Oct
24

Create Your Own Search Engine

Looks like you can create your own search engine now and specify which sites you want to include in the ...

Oct
21

Google Resource Roundup

Essential Blogs Inside AdSense Inside AdWords Official Google Blog Blogger Buzz Webmaster Central Forums AdSense Forums AdWords Forums Analytics Forums Great Help Pages Webmaster Help Center Analytics Support Center AdSense Topics

Oct
19

AdSense Reports Confusion

As a lot of publishers have often become confused about how their data is displayed in the account control panel, ...

Oct
18

Online Advertising Turns to Google

As the buzz goes around, eMarketer has all the latest. Google's US ad revenue growth rate in 2006 will soar almost ...

Oct
14

AdWords / AdSense Down for Maintenance

The AdWords account interface is temporarily unavailable due to system maintenance. AdWords is expected to be down from approximately 10:00 ...

Oct
11

The “Completely Free” Ringtones that Aren’t

Ringtone ads often claim to be "free," "totally free," "all free," "100% complimentary," and available with "no credit card" and ...

Oct
09

Google Bought YouTube.com

It has been confirmed. Google bought YouTube.com is a stock transaction that will close in Q4. It will ...

Oct
08

Click-to-Call is…Back Up?

From what I've been reading around the blogosphere, it seems that the Official Google Blog had been hacked due to ...

Oct
07

AdWords Seminar Follow-up

A few weeks ago I attended an AdWords Seminar and it was very informative for me. I'm hoping to ...

Oct
06

Two New AdSense Forums

The AdSense team added some new forums for people to use. There was already English, German, and Chinese, but ...

Oct
05

New Settings in AdSense — Allowed Hosts

Webmasters go crazy over having their publisher ID so public and easily accessable for anyone to use. The AdSense ...

Oct
03

AdSense Spotlight: TakeABreak.com.au

Since 2003 TakeABreak.com.au has enabled visitors from around the world to find and book accommodation across Australia. The site lists ...

Oct
02

AdWords Seminars Expand

Vivian posts about how the AdWords Seminars will be expanded to other cities. If you've been reading, you will ...

Sep
29

Protecting Your AdSense Publisher ID

Jensense talks about it a little bit, but I'm fairly concerned with Google's lack of care about how there is ...

Sep
29

Google’s Inside Scoop on Clicking

So, here's my question...Has anybody heard of Google artificially inflating hits by having someone in their office click on their ...

Sep
27

AdSense Opens an Office in Australia

Problogger Darren Rowse writes about his first experience with the new AdSense office in Australia that recently opened up. ...

Sep
27

Happy Happy Birthday! ~~ Google Style!

That's right. Google is 8 years old today. Google has, single handedly, changed the way we browse the ...

Sep
26

The Weekly Report by AdSense

The Google AdSense team has released another frequently requested featured for enhanced automated-reporting. This feature release gives publishers the ...

Sep
23

Complete List of Google Services

I was just checking my GMail a few minutes ago and thought I would check out all the services for ...

Sep
21

AdSense Channel Page Gets Revamped

The AdSense channel page was a bit disorganized before and people were complaining. Google took a hint and did ...

Sep
21

AdSense: New Ad Format

The AdSense team has released a new ad format of 200x200. The format might look something a little bit like this: I ...

Sep
21

Google Starts The Outsourcing

As some previous reports have shown, Google has launched a Webmaster Contest for copywriting. If you have a clear, concise style ...

Sep
20

Have You Received Your Lava Lamp Yet?

Looks like there have been quite a few people getting some free lava lamps from Google for being part of ...

Sep
17

AdWords Seminar - Los Angeles

There are a couple AdWords events coming up, one specifically in Los Angeles near me. I will be attending ...

Sep
13

Analyzing Your ROI

I love how Google Analytics lets you easily determine your ROI when spending on AdWords. There are many great ...

Sep
13

Google and Intuit Team Up

This is not the first of all major partnerships which Google has been involved in.  This partnership, however, will prove ...

Sep
05

AdWords API Rolls Out Some New Ts & Cs

The AdWords API team has rolled out some new Terms and Conditions which users must accept before November 27th 2006 ...

Sep
01

Time to Take a Break

Looks like I'm not the only one taking a break this weekend. The Google AdSense will also be taking ...

Aug
25

AdSense and Analytics Just Became Friends

While there's been a hack around that I use for tracking AdSense clicks through Analytics, there was no full-integration which ...

Aug
19

Google Being Sued … Again

Google, fresh from its $90 million settlement, is being sued for click fraud in another class action lawsuit, this one ...

Aug
18

Some More Good AdSense Tips

Be well rounded – In high school, being a talented football player or a skilled musician makes you interesting. But ...

Aug
18

Checkout Upgrades

Google Checkout has become a hot topic of discussion lately because Google entered the competitive field of money processing online. ...

Aug
17

Google AdSense Adds Self-Search

Google AdSense now allows you to display AdSense ads for search results within your site. While it was against ...

Aug
16

Google Analytics Open to the Public Now

The Google Analytics blog writes that.... I'm happy to tell you that we've just removed the wait to receive a Google ...

Aug
15

AdSense Last Login

AdSense recently added in the "Last Login" time to show how long it has been since you last logged in, ...

Aug
09

Multiple Google Accounts

A few weeks ago I logged into my AdSense account and it asked me to change my login, so I ...

Aug
09

The AdWords API Sandbox Is Here!

The AdWords platform is happy to announce that they have the API Sandbox ready for developers to test out and ...

Aug
08

Did Someone MySpace Google?

Fox News Corp has signed a contract with Google to be the search engine powering this monster social networking site, ...

Aug
08

Good AdSense Tips

After reading the Official AdSense Blog, here are some good tips... AdSense’s content-matching technology is designed to provide useful links and ...

Aug
01

AdSense Branding Without Branding

Jensense reported that Google AdSense is starting to test some sites with unbranded ads being displayed. As of right ...

Jul
28

AdSense Allows You to View Site-Targeted or Contextual

As I was browing my stats today I noticed this small feature. It could be really old..or it could ...

Jul
25

The Unseen Linkage of Google

As I was reading through my daily blogosphere or posts, I came across some interesting links. A nice tour ...

Jul
24

AdSense.com … Google Should Do *Something* About it

If you think you can get rich quick placing other people's ads on your site or blog, please contact Google ...

Jul
24

The Future of Google

A topic, not touched on too much, was brought up on DigitalPoint. How do we all see the future of Google? ...

Jul
20

Google AdSense Site Diagnostics

The AdSense has added a Site Diagnostics tool which will help webmasters determine if pages are being blocked or not ...

Jul
19

Google AdWords Users Encouraged to Checkout

Just got this in the mail (well, email, not physical mail...do they even do that anymore?) But anyway, they're now ...

Jul
19

PayPal Payments for AdSense … or Maybe Checkout Instead?

As of right now, the AdSense program does not allow for PayPal payments for the monthly earnings. In short, ...

Jul
17

AdSense Earnings Unstable

As I'm viewing my AdSense account, there have been some serious influxes in the earnings. When I had $8 ...

Jul
08

Made-for-AdSense Sites Get the Slip

Google is in the process of trying to clean-up and make the AdWords and AdSense network a little bit better. ...

Jun
29

AdSense Referral Tracking Now Active

While everyone using AdSense knows you can channel your earnings -- which really does help in case you aren't using ...