Comments on: Google looks at Buying DoubleClick Inc.

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By: Jonathan

Jonathan — Tue, 03 Apr 2007 04:37:30 +0000

I really think Google will end up buying DoubleClick because they recently moved into the payperaction industry, as I talked about above.

Microsoft has been far behind in all the industries, including search, which leads me to believe that if they did buy DoubleClick, it would be just to spend money and *try* to get back into the game. Microsoft has fallen too far behind and I don’t believe they can make a recovery at this point.

Microsoft needs to stick to software and leave the web industry alone.

By: Jonix

Jonix — Tue, 03 Apr 2007 03:36:54 +0000

With google and microsoft on the road to this business, it’ll be very interesting to see who’ll be the winner.
This time i’ll bet in microsoft

By: Fierfox CE

Fierfox CE — Mon, 02 Apr 2007 17:52:59 +0000

With Google’s move into the cost per action market as well it would be very interesting to see how they might develop double-click if they do eventually finish up buying it.