
The AdWords team just released some news about click-fraud protection utilities that will be in place, but at the same time I noticed this yesterday. So why are advertisers allowed to encourage clicking on their banners?
In the AdSense Terms and Service agreement for publishers, it clearly states that publishers may not encourage clicking, but no where does it actually say that advertisers cannot encourage clicking.
I’ve seen this ad quite a few times on the ValueClick ad network, but it’s normally animated and very annoying. I fail to understand why AdWords advertisers would want to encourage visitors to click on their banner in such a manner if they’re not directly interested in the product.
I actually visited that URL too and it comes up as a 404 (Starware.com/Jokes). Very odd ad in my opinion.