Seems like a lot of companies have been sleeping around, but this is the latest couple to get together — but rather we should call it a party in the pants since there are a few companies involved.
Google Inc. is working with Dow Jones & Co. Inc., Conde Nast, Sony BMG Music Entertainment and other large content companies to syndicate their video content on other Web sites, the New York Times reported on Monday.
YouTube — which was acquired by Google last year — has already been in the talks with CBS about providing content. With that in mind, it sort of feels like Google and YouTube are competing against each other rather than working together. There has been some integration already between the two sites, so it doesn’t feel like they are competing.
But Google Video is getting close to working with the Dow Jones, Conde Nast, Sony BMG Music Entertainment, and other large media companies to syndicate their content. But what does this actually mean for us as consumers? It means that we will be able to view content from various media companies for free.
Those companies will be part of a revenue-share program that allows them to generate revenue from the views of their content. It is a great concept that should have started a long time ago for everyone — which YouTube presently does.
