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SEO Tips: Drive More Traffic

Posted by jonathan at 5:01pm EST on 01/14/2007

Some sites do this on a regular basis and other sites don’t really care. But do you care about whether or not a search engine caches your website? This article might change your mind about it.

On one of my high traffic sites I realized that a lot of my traffic was going to a cached page that Google or MSN have sitting around. So I added the following code to my area on my site

<meta name="googlebot" content="noarchive" />
<meta name="robots" content="noarchive" />

It’s simple yet effective. Over the past week, around the time I implemented it, I have noticed an increase or almost 1,000 more unique visitors when I was averaging around 5,000 before. I reached almost up to 7,000 on some days. This small tip to drive more traffic was very effective for myself and I really hope others consider doing it if you find it useful enough.

It does use more bandwidth, but it will drive up your visitor count and advertising numbers.

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No Responses to “SEO Tips: Drive More Traffic”

  1. shorty114

    Jan 14th, 2007

    You might want to make it XHTML compatible by doing <meta /> instead of just <meta>.

    Also tag names and attributes should be lowercase.

  2. Jonathan

    Jan 14th, 2007

    Thanks for the suggestions, shorty. It’s been updated. Never thought about that, it always just worked for me so I didn’t think about validating the capitalization of it.