Microsoft’s to Compete with Google’s Free 411 Service

Posted by jonathan at 11:55am EST on 10/22/2007

Microsoft recently announced that they are launching a free 411 service, which is in direct competition to Google’s new 411 service. This announcement comes just three months after Google made their announcement.

Microsoft is building this 411 service based on the acquisition of Tellme which took place in March of 2007.

Here is a quite feature comparison between the two services.

Microsoft’s Tellme 411 Service

  • Connect to any business listing you find-for free
  • Receive SMS links to maps, driving directions and traffic conditions (just say “text me the info”)
  • Get movie showtimes and even buy tickets over the phone (via our partnership with Fandango)
  • Share text messages of business details with friends so they can easily meet you there
  • Hear the current weather conditions and the forecast
  • Quickly access travel resources like airlines, hotels, and rental cars
  • Remember your personalized locations for movie theaters, weather and traffic, and your preferences for receiving text messages.

Google’s 411 Service (GOOG-411)

  • You don’t need a computer, an Internet connection, or even the keypad on your phone or mobile device.
  • GOOG-411 is voice-activated, so you can access it from any phone (mobile or land line), in any location, at any time. For free.
  • Dial (1-800) GOOG-411. Say where. Say what you’re looking for. GOOG-411 will connect you with the business you choose.
  • If you are calling from a mobile device, GOOG-411 can even send you a text message with more details and a map. Simply say “Text message” or “Map it.”

As a brief wrap-up, Microsoft is beginning to reveal more and more directly competing products to Google as part of their ramp-up to become another major player in the Internet market. We can see that Microsoft has been losing ground slowly, so this is part of their attempt to stay up with the major players.

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