Google and Microsoft on Wednesday launched separate deals with telecoms operators to place their search engines on handsets, extending their fierce competition into the booming mobile internet search market.
Microsoft teamed up with Sprint and Google teamed up with Hutchison. Google’s terms for the deal will be that they will have their logo on the 3Mobile handsets and use their search for anything on their mobile network. Right now, I use a Treo650 and I’m quite happy with it, but the search features in the handheld are very minimal because I have to browse the web. I’ll be looking for something new soon and it’s very possibly I’ll choose a 3Mobile handset just because of this partnership.
I think this is a great partnership for Google, but I think they would have benefited more from partnering with a company like Verizon or T-mobile. Google sees promise in this partnership which is the reason they created it. A little weird to me that they announced both of these partnerships on the same day though.
